Paul Oestreicher is an accomplished public relations/public affairs leader and doer, leadership adviser, team builder, educator and author who blends strategic vision and creative execution to achieve measurable results. A scientist by training, he is one of the early architects of global communication planning and third-party alliance building. Paul makes complex or controversial issues understandable and compelling for any audience, and is committed to the coaching, training and development of teams.


Currently, he leads the Office of Communications and Public Affairs at Yeshiva University, which includes public relations; Internet and digital communications; brand, issues, crisis and reputation management; publications, and marketing and advertising. Paul is a member of the President’s Cabinet and a core member of the University’s strategic planning committee. Previously, he was an independent consultant where he focused on corporate and marketing communications, writing/messaging/positioning, business strategy and development, risk/issues/crisis/reputation management, and public relations research. His clients ranged from global, multi-billion dollar companies to small, venture-backed firms.


Paul was also an Adjunct Professor and thesis adviser at New York University’s M.S. Program in Public Relations & Corporate Communication, where he taught Strategic Communication, Research Process & Methodology, and Communication Ethics, Law & Regulation. He developed a new model to develop and measure the effectiveness of apologies - The 6 As - and was honored with NYU’s Award for Teaching Excellence in 2012.


He enjoys sharing his perspectives on leadership, trust, ethics, reputation, apologies, science, marketing and politics through his blog, C-O-I-N-S: Communication Opinions, Insights and New Strategies. Paul’s book, Camelot, Inc.: Leadership and Management Insights from King Arthur and the Round Table, uses quotes from Arthurian legends to illustrate the dos and don’ts of modern leaders and institutions. Paul speaks on communication and leadership, and delivered a featured address to the PRSA International Conference.


Paul started his career in an unconventional way – as a scientist in the Gastrointestinal Pharmacology group at Wyeth Laboratories. He then went to work for Hoffmann-La Roche as clinical project coordinator in their Clinical R&D department. After becoming interested in the “business of science,” he moved to their Public Affairs department where he was a spokesperson, and led scientific and patient public policy and communications. Paul organized the first Global Communications Task Force, the company’s patient/consumer communications strategy, and launched the first media briefings the National Cancer Institute had ever co-sponsored with industry.


As VP of Strategic Marketing & Communications at Genaissance Pharmaceuticals, he led corporate marketing and public relations, public policy, government relations (including the organization of Hill visits), investor relations (annual reports and analyst relations), internal communications (mission/vision/values, and launched the internal magazine and intranet), new business support and the web site. He even designed the holiday cards! In addition, he led a team that organized the first continuing medical education (CME) programs on personalized medicine with the American Medical Association and Yale University, and the industry’s first workshop on the subject with the FDA.


Other positions held include VP, Communications at Sanofi-Synthelabo Inc. (where he organized their first government relations outreach program), Executive VP/GM at Edelman (and helped win office of the year three years in a row), and US Healthcare Practice Director at Hill & Knowlton (and assisted in the launch of a 10-figure capital campaign for a major medical institution). An inventor and holder of five toy patents, TagsMania, LLC markets his award-winning designs. 


Paul earned a bachelor’s degree in biology from the University of Rochester, an M.S. and Ph.D. in nutritional sciences from Rutgers University, and completed a post-doctoral fellowship in pharmacology while with Wyeth Laboratories. He has served on a number of committees and organizations, including the Healthcare Communication & Marketing Association (HCMA), the Biotechnology Industry Organization (BIO), the Pharmaceutical Research and Manufacturers Association (PhRMA), the Keystone Center for Science & Public Policy, Connecticut United for Research Excellence (CURE), The Gene Media Forum and the National Cancer Institute’s Cancer Communications Task Force, and was president of the Connecticut STEM Foundation. Paul is married and the father of four daughters.


Contact Paul at paul.oestreicher@yu.edu.